” How-to-get (life insurance leads) life insurance leads
When you look at the landscape of American Business, you will see a whole heap of failures.
In fact, about 75% of American businesses go “Belly Up” within the first year of opening. 75%…that’s down right disgusting.
It’s amazing that anyone would even consider starting a business with stats like that. But every year tens of thousands of people risk everything they have and give it a shot.
In contrast, FRANCHISE’S maintain a Surprising 75% success rate.
Why do you think that is?
Operating Procedures Provide Control
I’ll tell you why, it’s because they are based on a systematic way of doing things. They have operating procedures for almost every function that a business has. Therefore they have control over all areas of their business.
Now on the other hand, without systems you never have control. You never know the value of your average client…you never have consistency…”So You Never Grow Your Business…Thus You Fail To Survive!”
Michael Gerber, author of “The E Myth” and “The E Myth Revisited” addresses this topic at great length in his writings. In his books he digs deeply into the franchise phenomenon that has swept our nation and the world over the past 50 years.
Ray Kroc, the man who made McDonalds what it is today, was a 52-year-old salesman when he first walked into the San Bernardino hamburger stand back in 1952 to sell the two McDonald brothers a milkshake machine.
Something magical happened that day…a seed was planted that would change the world of business forever.
Mr. Kroc thought it was a miracle. Hamburgers were produced in a way he’d never seen before—quickly, efficiently, inexpensively, and identically…and best of all, any bone-head could do it. The rest is history!
Ya see, with systems in place, you can make your business work for you instead of you working for your business.
System for a Life Insurance Agent
Imagine this…
You come into your office in the morning; you check your fax machine. You have 3-4 faxes sitting there, all of which are new life insurance leads that were sparked by your latest issue of your newsletter that is set up totally automatic for you.
Next thing you do is say good morning to your secretary…she tells you about the 4 appointments you have this morning of which 3 will be over the phone and all of them were responding to your Free Report which you also have set up on autopilot.
She then tells you she cleared the calendar for the afternoon because Judge Powel wants to play a round of golf with you and discuss his retirement planning.
This dream can be your reality if you only believe in it and actually start to take the steps to make it happen.
What it all boils down to is this…if you ever want to have total control over your life and have the freedom to come and go as you please…and not be a slave to your business…you MUST have systems in place.
Watch the video related to life insurance leads
Life insurance leads can be very costly and not as effective on your ROI. The way things are going now, life insurance leads seem to be decreasing so how do you get High Quality life insurance leads that make your phone ring directly on the spot. Life insurance leads are considered *RED…
Help answer the question about life insurance leads
How do you generate Health,Life insurance leads effectively.?does it pay to buy your leads instead, and is there any good self training materials out there on prospecting and closing sales?
About Author
Dean Cipriano is the founder and president of Insurance Selling Systems. Dean is a life lead generation expert and has helped thousands of agents get more life insurance leads then they ever though possible. Dean offers all life insurance agents a free report to review his system.
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Posted by American Car Insurance on November 14th, 2009 filed in life insurance | 9 Comments »
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lifeleadsdirect.com, president -9 Responses to “” How-to-get (life insurance leads) life insurance leads”
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November 14th, 2009 at 3:21 am
Hey Nicola, I found a great software program a few months ago that's great for finding any kind of insurance leads including life insurance. It's called Lead Evolution.
November 14th, 2009 at 4:17 am
Sorry I do not remember, but there a few sites out there, and well worth it if they work. Very tough business. You could easily partner with an X-date for casualty lead generator, pick up part of the fee with the agent.
November 14th, 2009 at 1:50 pm
Lead companies run hot and cold. Your best bet is to buy some leads from multiple companies and compare results.
When considering a lead company, you want to know:
1. How was lead generated? Were they given incentive to answer questions, lessening the quality of the lead.
2. Can you pick age range, gender, location of lead?
3. How many agents are the leads sold to?
4. How often are the leads sold? Some companies will sell to you, and 30 days later will sell to another agent.
5. Are there discounts for volume purchases?
6. Were the leads generated by the lead company or were they generated by affiliates to the lead company?
The biggest reason for most agents failure when working leads, is due to agent not knowing how to work the leads. you need a good system for tracking, a system that will drip emails on consumer periodically, and you need to be willing to call a lead 10-20x to get best results.
November 14th, 2009 at 6:50 pm
You can purchase hot life insurance leads from companies that collect consumer information on their websites for the express purpose of selling the data as a qualified lead. When you subscribe to the service, the company sends you the lead in “real time,” within moments of the information being received on the website. The information is “pinged” against various databases to ensure the information is valid. As the article in the resources section below says, some companies, such as iLeads.com, can “enhance” the data by linking it to other known records. Several companies even sell “hot transfer” leads, which means they will make the call to the consumer first, get them on the line, verify their insurance needs, and then transfer the call to you. That costs more, of course.
To find out more, go to: http://www.ileads.com/
November 14th, 2009 at 11:31 pm
You might consider buying internet leads. An internet lead is pre-qualified in the sense that the consumer has already performed a search with a search engine, looking for a solution to a problem. They have then taken the time to fill out a form, requesting a call. A good lead provider with then “scrub” the lead to make sure the data is valid before it is offered for sale. All of this is done in seconds after the consumer fills out the form. If you subscribe to the service, you will receive the lead less than ten minutes after the consumer submits the form, so he or she is still in a buying frame of mind. If you pay a little more, you can have it exclusively for a period of time—exclusive from the company that sold it to you. (If the consumer filled out more than one form, then they can be contacted by someone else.)
You might want to check out these guys: http://www.ileads.com/ Not only do they have real-time internet leads, but they also have a solid replacement policy for leads with bad data—bad phone numbers or someone who has already signed with a competitor.
November 16th, 2009 at 4:36 am
Your best bet is to develop a network of people that will serve to send you "referrals" not leads. One of the best ways I have found is working with a regular networking group such as BNI (Business Network International). See if there is a local chapter in your area–you should be able to google it. If there isn't one, start one. The group meets once a week for one and a half hours and can only include one from each person from each industry, i.e. one mortgage broker, one life agent, one p&c agent, one group health & benefits agent, one commercial real estate agent, one residential real estate agent, one commercial furniture sales person, one accountant, one attorney, etc. We get to know each other and each other's business and we pass around qualified referrals–people who are truly interested in you not just a lead which many times can be almost the same as a cold call. I also belong to about four other networking groups that meet at least once or twice a month. Also consider a formal referral program with your existing clients.
The other suggestion is to get connected with a few P & C agents sometimes they are looking for life agents that are willing to sell for their major companies and will give you their clients as long as you sell their products.
I have never found that purchasing leads work for me. My best clients have been referrals whether through my direct networking, a few key referral sources that I have or satisfied clients.
Good Luck
November 16th, 2009 at 5:41 pm
A small company I worked for used them and had success in the very beginning with Netquote. But if you wanted to filter them for age or amount, they got pretty bad. Plus Netquote buys from other affiliates like insure.com who often already sold them. Good luck, this is the toughest part of insurance business!
November 16th, 2009 at 5:45 pm
Try these sites: http://www.lifeleadsdirect.com/ or http://www.healthleadsdirect.com/
You can browse their database and "cherrypick" leads that meet your critiera. When you register, you can receive emails about potential clients as they become available in your area. You can review the potential lead–M/F, age, height, weight, how much insurance they have, how much they want, what type–and decide whether or not to buy it.
If you have more budget, go to: http://www.ileads.com/
For a little more money, they will provide you with real-time leads collected from their network of websites, "scrubbed" for accuracy, and forwarded straight to you. You can also establish your parameters with them. If you have a "bad" lead–one that you are unable to contact for some reason–they will replace it.
November 16th, 2009 at 8:01 pm
I have not used the lead pod system but I can tell you it's more about the agent than the lead. I have personally seen one agent get a no and two days later another agent get the appointment and sale from the same lead.
When I was a new agent I found these very helpful:
CD's "How to master the art of selling anything" by Tom
Hopkins
http://www.tomhopkins.com/store/product.php?productid=16164&cat=250&page=1
"Prospecting you way to sales success" by Bill Good
http://www.billgood.com/bills_book/
Expect to burn through some leads while you learn how to properly work them. Read Bills book